Top Hardwood Flooring Trends of 2023 from Cochran’s Lumber


As we embrace the new year, it’s the perfect time to look back at the hardwood flooring trends that defined 2023 at Cochran’s Lumber. Last year, we saw several of our products rise to the top, becoming favorites among homeowners and designers alike. In this blog, we’re excited to recap and shine a spotlight on four standout products from the past year: Polar Frost, Mountain Mist, Sandy Dune, and Invisible.

1) Polar Frost: A Cool, Crisp Favorite

Polar Frost has been a standout choice for those seeking a modern yet timeless look. Its cool, crisp tones bring a refreshing elegance to any room, making spaces feel more open and airy. Ideal for contemporary interiors, Polar Frost has been a go-to for those looking to create a serene and sophisticated atmosphere.

2) Mountain Mist: Bringing the Serenity of Nature Indoors

Mountain Mist captures the essence of a tranquil, misty morning in the mountains. Its subtle, soothing hues and textures have made it a favorite for creating peaceful, nature-inspired spaces. This versatile option complements a wide range of decor styles, adding a touch of natural beauty to any setting.

3) Sandy Dune: The Star of 2023

Sandy Dune has truly shined in 2023, especially in its stunning 9″ wide European Oak incarnation. This beautiful hardwood floor brings the warmth and calm of sandy shores into homes. The recent showcase of a home featuring Sandy Dune, along with our dedicated Sandy Dune TikTok, highlights its appeal and versatility. Sandy Dune’s gentle, welcoming tones are perfect for those who wish to create a cozy yet elegant ambiance.

4) Invisible: Understated Elegance

Invisible has been the choice for those who love understated elegance. It offers a unique finishing process that enhances the natural beauty of the wood while seemingly blending seamlessly into its surroundings. It’s perfect for creating spaces that feel both sophisticated and effortlessly chic.


As we continue to innovate and craft new and exciting hardwood flooring options, we invite you to explore these popular choices and more at Cochran’s Lumber. Whether you’re embarking on a new build or a home renovation, our team is dedicated to providing high-quality, beautiful flooring solutions that meet your unique style and needs.

Visit our Products Page to explore our wide selection of hardwood flooring options, and let’s create a space that’s uniquely yours with Cochran’s timeless and top-quality hardwood floors.

Visit our Berryville showroom (just 50 miles west of Washington D.C.) or call us at 1(877) 297-8331.

Feeling inspired? Explore our Houzz® page for more design ideas where your hardwood floors shine in every season. Planning a quick home refresh before the family arrives for the holidays? Cochran’s timeless hardwood options are just a click or a call away. Top Hardwood Flooring Trends of 2023 from Cochran’s Lumber